Western commercial vehicle market blowing warm wind


Since last year, the commercial vehicle market has been bleak. The introduction of the "12th Five-Year Plan" for the development of the western region on February 20th has provided a glimmer of hope for car dealers in the cold winter.

The "Plan" determines the goals of the Western Development "Twelfth Five-Year" period in seven aspects of the overall economy, infrastructure, ecological environment, featured industries, public services, people's lives, reform and opening up. The primary task is to continue to prioritize infrastructure construction, accelerate the construction of a modern infrastructure system that is moderately advanced, functionally supported, and safe and efficient with a focus on transportation and water conservancy, and that the development of the Chengdu-Chongqing Economic Zone must continue to be promoted. This is undoubtedly a big plus for commercial vehicle markets that rely heavily on national policies.

Commercial Vehicles Affected by the Economic Environment Have Faced a "Winter"

In 2011, although the overall automobile market declined sharply, it still maintained a positive growth of 2.45%. Only commercial vehicle sales were negative growth, falling by 6.31%. From January to February this year, the commercial vehicle market is still bleak. “Commercial vehicles have suffered serious downturns, which are mainly affected by the macroeconomic and national policies.” Yue Youren, president of the Sichuan Automobile Industry Association, said that last year, China was mainly committed to economic restructuring, including closure of various types of mines, continuous real estate regulation, and deposit reserve. The rate has been raised several times, which has hit the commercial vehicle market more. At the same time,

In terms of policies, after the “cars going to the countryside” policy was completed in 2011, some rural users had shelved the car purchase plan, and most of the enterprise users also took a wait-and-see attitude. In addition, as the state has adjusted oil prices seven times, fuel costs have accounted for more than 60% of transportation costs, which has also led to a reduction in car users.

"Planning" introduced commercial vehicle manufacturers usher in "good"

The "plan" was introduced, although some "later late", but let the commercial vehicle manufacturers have a "descendant" feeling. "This is a good news, to this day

The commercial vehicle market in the year will play a leading role. “Wang Haibin, general manager of Sichuan Jiangling Motors, said that if the “planning” is implemented, whether it is the construction of a trunk line network or the construction of a modern infrastructure system focusing on transportation and water conservancy, it will bring new products to the construction vehicle and medium and heavy truck market. At the same time, light trucks, as one of the means of production, have a large correlation with the growth rate of fixed assets investment in the society. From the “planning” analysis, after the completion of the road network, the development of the logistics industry in the eastern and western regions will be promoted, and the highways will be used for trucks. Bring a huge market space, so as to promote the development of the light truck market to some extent.

After the "Plan" was started, I believed that western companies

There will be more opportunities in the car market. “Xu Chan, deputy general manager of Dongfeng Commercial Vehicles Chengdu agent Qinggang 4S Store, said that for domestic auto companies, this “good news” contains a huge logistics transportation vehicle market, which may trigger auto companies to use logistics vehicles. A new round of competition in the market.

Warming up the market, manufacturers must prepare in advance

At the same time, industry analysts said that at present, the "planning" is only a good direction for the commercial vehicle market. It will not be too obvious in a short period of time because the basic investment and construction require a process. To see actual results, it is necessary to look at specific Implement opinions and implementation.

Xu Can said that the "plan" has been approved, but it is unclear exactly when it will be implemented and how it will be implemented. So whether or not it can spur the market and how much the market can be driven depends on the implementation. Levels will have different effects on different companies and different models.

Sun Yong, general manager of the liberation auto agent Antai 4S Store, said that the infrastructure construction of the western development of water conservancy projects, railways, highways, etc., from the time point of view, it takes a year or two to build well, plus national practice is the first year out of the planning The implementation of the second year, so the market really "good" may have to wait until next year. "But for manufacturers, we must prepare in advance." Sun Yong said that car dealers must lay a solid foundation in terms of channels, services, etc., in order to have strong competitiveness.

Reporter Wang Mincheng

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